Tavis answers:

There are many different strategies for accomplishing this, but you should keep in mind that you need to show demonstrable respect and concern for both segments of your customers – you don’t want your customers willing/able to pay more feeling as though they are not being treated fairly any more than you want your customers unable to pay more feeling the same way.

Coupons/discounts – Offering your clients or certain community members discounts or coupons for your products is a simple way to make your products affordable to a subset of customers.

Sliding scale – Many nonprofits have incorporated a sliding scale based on income into their pricing strategy. When using this tactic, you have to take into account how much effort you can put into enforcing the sliding scale, since income is difficult to verify. One good example of this tactic is a tax-preparation clinic for low-income individuals which charges below-market prices on a sliding scale – in this case, verifying income is easy.

Periodic discounting – This is a traditional retail concept – think about the post-Christmas sales. In this case, price-sensitive customers will attend your sale (even though you are selling goods far in advance of the season when most customers think to buy: say, bathing suits in December), and customers who can afford it will wait until a more convenient time to shop.

Second market discounting – This is an increasingly common strategy for manufacturers who have excess capacity – think outlet stores. This is best done when there is some geographic distance between your store and the second market store – you don’t want your customers who are willing to pay more going to your second market store.

Tavis answers:

I dont think so..

Coz google is well established one.
And it changes its search strategy when ever required.

Till now no one found a good search engine like google…

Ok… Let us see in long term..

Tavis answers:

Publicity/Promotion
Learn how to publicize yourself and understand what it takes to stand apart from the crowd.

Advertising
Discover the options that exist in the advertising world for musicians, from consumer print advertising, Web banner ads, co-op advertising, keyword buys with the major Internet search engines and more.

Retail/Distribution
Understand the major changes that have occurred in music retail and distribution, and learn about the various new and time-tested options you have to get your music heard!

Strategy & Process
In the world of music marketing, very little is left to chance. Learn how to formulate an effective plan for marketing that is tailored for your individual goals.

Merchandise
Merchandising is an essential element to any successful marketing plan. Find out what to make, when to make it, and how to optimize this important revenue stream.

Touring
Your live show provides the spark that will kick-start your sales and marketing machine –if you have a plan and stay on top of the fundamentals.

Fan Base
Understand what the pros do, when they do it, and how you can incorporate their years of expertise into your own project.

Supervision
Create a plan for finding, developing, and maintaining your fan base.

Internet
The Internet can be a powerful ally to the independent musician if you take the time to understand how to use it correctly

Radio promotion and music marketing is very important for a singer – http://www.radiopromotions.ca a renowned music marketing and radio promotion site.
Thanks ….

Tavis answers:

There is actually no perfect formula for effective marketing strategy, regardless of the business size. However, I suggest that you need to be spontaneous about your marketing efforts. You should also learn the power of viral marketing— this perhaps, is the most effective and fastest way to market your business. In doing this, you could start marketing your business to your relatives and friends, and ask them a favor to recommend your business to their friends and colleagues. You should also be able to supply your marketing efforts with printed materials like business cards, leaflets, posters, etc. Also, having a website helps too. Try making a simple one and submit your url to search engines and directories. Goodluck!

Mary
http://onlinepr.gbwatch.com/

Tavis answers:

This is an incredibly complex question that opens up a whole new can of worms, that most investors can’t possibly understand. Where you’re heading now requires much more knowledge and experience than the average investor possesses.

First, we don’t make “predictions” as investors/traders like they do on TV. That’s just TV drama. Nobody, not one person, can foretell the future price or direction of a stock or market. But I think we know what you mean. If you think price is going lower . . .

How to Invest in a Down Market
http://www.wikihow.com/Invest-in-a-Down-Market

Where To Invest In a Down Market
http://www.mint.com/blog/investing/investing-in-a-down-market-07142010/

“doing “put options”” limits your risk to the amount invested. You are confused about “no upper limit to what you can lose.” You are probably thinking of selling short. Use Investopedia to define financial terms:
Put Option Basics
http://www.investopedia.com/video/play/put-option
Put Option Definition | Investopedia
http://www.investopedia.com/terms/p/putoption.asp

Short Selling Definition | Investopedia
http://www.investopedia.com/terms/s/shortselling.asp

Short Sale Definition | Investopedia
http://www.investopedia.com/terms/s/shortsale.asp

Can you short sell ETFs?
Http://www.investopedia.com/ask/answers/163.asp

Read more: http://www.investopedia.com/search/default.aspx?q=sell%20short#ixzz1wokg10wk

There are several ways to profit from a down market, including inverse ETF’s, shorting a stock, buying puts on stocks or index, or even selecting a proxy like a currency ETF, or shorting futures.

Technically, shorting the market or betting on it going down is no longer “investing.” You are entering the world of “trading.” This is as comprehensive, confrontational, and competitive as it gets; a different world that beats 90% of the people that try it. You’re no longer in Kansas, Todo.

Investing guru Warren Buffett stays within his circle of competency, and so should you. Trading and timing the market is absolutely not for investors. Investors better wait for good trends to develop.

That said, if you have been in cash, you will have enough fire power to get in at excellent prices. Just an opinion, but I think we are not at the end game stage yet and we will see one more upswing before everything starts to unravel. The intermediate term cycle does not bottom till Mid-July but very short term cycle is bottoming just about now. If you are going to enter the world of trading, you have to adhere to good trading strategies, and now is not the time to short anything. If you want to short something, or do something else exotic like buying puts, do that on a market rally.

While you may not be able to time the market, you can take advantage of a declining market by snapping up great stocks at discounted prices. Who doesn’t love a clearance sale? This year’s roller-coaster market has pushed many big-name stocks significantly off their 52-week highs.

Microsoft and Cisco Systems, for instance, are off their 52-week highs by around 25 percent. Yahoo! Is off its high by more than 30 percent, while AIG, Motorola and Sprint are off by more than 50 percent.

Tavis answers:

You need to build resources with as little effort as possible.

A lot of college graduates are already professionals upgrading their education (like me), and contacting instructors is a way of getting applicants in the door who already have some of the qualifications you need.

Instructors are not allowed to single out students, though, the only thing they can do is put out announcements to their classes.

Tavis answers:

“Pottermore is currently only available to those who are part of the Beta.”
-> you can’t register.

I have a beta account but it’s really crappy and useless. I am a big fan of the books and movies but that page seemed really unnecessary and for 8-year-olds. Not sure if that helps you but you really aren’t missing out on much. It’s just a marketing strategy: Make something rare and everyone will want it.

//EDIT: When you get an account and log in the sorting hat will sort you into one of the houses. The houses can gather points and “win” in a browsergame-like environment by brewing potions and stuff.

Tavis answers:

Shares of stock is what you would buy and sell to make money. You do that through a stock broker. Or you can invest in mutual funds through a mutual fund family. You buy it at a price and sell it at a higher price or you sell short at price and buy it back at a lower price to be profitable. You need to position size through money management and not load the boat on one issue. And use stop losses for risk management. There is no guarantee you will make money.

You will have to develop your trade plan or system that tells you when to buy and when to sell. You can use company fundamentals or stock price technicals or a combination of both. Your broker should have some educational resources and stock scanning tools. Check those first and then sign up for free at moneyshow.com and place topics in the search box to get the links to those free videos and podcasts for you to watch and listen.

You can open an account with an online discount stock broker and use their resources to educate yourself and scan for stock picks. First paper trade those picks on their virtual/paper trading account to get a hang of buying and selling and to see if your strategy is making you money consistently.